Archive for the ‘Opinions’ Category

posted by on FaceBook, Opinions, Social Media

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If you’ve been on Facebook in the last few days, you’ve probably heard a report about the Maryland Department of Correction’s controversial policy of asking job applicants to submit their Facebook passwords and log-in info to conduct background checks. This was prompted by the re-hire of a corrections officer who was told he needed to […]

posted by on FaceBook, marketing, Opinions, Social Media, social media marketing, Twitter

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Last week, I offered six crucial questions that businesses should consider before they delve into a social media presence. Question one involves figuring out what you want your presence to accomplish for your business. Which begs an even more basic question: How do you decide what those things are? As with most marketing endeavors, it’s […]

posted by on blogging, FaceBook, Opinions, Social Media, social media marketing, Twitter, YouTube

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Social Media Marketing is about engagement with your customers. It’s about connecting, and providing content of value. It’s a great way to find new leads, get your name in front of people, and expand your reach…. Blah, blah, BLAH. All right, enough of the platitudes on social media. You’ve probably heard them all before. You […]

posted by on FaceBook, Opinions, Social Media

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It’s not just for women 35-55, which happens to be one of Facebook’s fastest growing demographics. Facebook has caught fire with the teenage set. No surprise there since its humble beginning was as a social network just for college students. Both my teens have Facebook accounts. My daughter loves it and communicates with friends regularly; […]

posted by on Foursquare, Opinions, Social Media

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Have you heard the latest?  Partnering with MTV, Foursquare recently announced a brand new badge to let the world know you’re checking in to be tested for STD’s. According to this article in the Wall Street Journal, when people following MTV on Foursquare unlock the GYT (get yourself tested) Badge, they become eligible to win […]